Six focused services drawn from four years of production SEO at Wayfair, across five brands, eight stores, and five geographies. Engagements run as one-off audits, fixed-scope projects, or month-to-month retainers.
Each service is a standalone offering. Tap any card to see scope and deliverables.
Sitemap generation & submission, URL curation, deduplication, content generation at scale, internal linking engines, guardrail tooling. The full automation menu.
See full scopeDeep-dive crawl, indexation, and architecture reviews using Screaming Frog plus custom Python crawlers. Prioritised remediation roadmaps with engineering-ready tickets.
Page coming soonHreflang strategy, market prioritisation, and localised content frameworks. Built on years of running SEO across global stores in EN, DE, and FR.
Page coming soonTemplated page systems, LLM-assisted content generation, and AI search (GEO) readiness. I pioneered GEO at Wayfair, tracking visibility in Google AI Overviews, ChatGPT, and Perplexity. Scale your content footprint without scaling your team.
Page coming soonEnd-to-end SEO test design: hypothesis, KPI definition, statistical sizing, and post-test analysis. Build an experimentation muscle that turns opinions into evidence.
Page coming soonGA4, Search Console, BigQuery, and Looker / Tableau dashboards built for self-service. Replace recurring reporting meetings with always-on KPIs.
Page coming soonNeed credentials?
KPIs, case studies, and a full career timeline live on the home portfolio.